Tag Archives: transportation alternatives

Transportation Alternatives Members Receive 75% Discount at Bike and Roll NYC

NYC bike rentals and bike tours discount

Enjoy the perks of getting to know Bike and Roll!

Transportation Alternatives members can enjoy 75% off any bike rental or bicycle tour offered by Bike and Roll NYC. Just flash your TA membership card at any of Bike and Roll NYC’s 10 bike rental locations and get your VIP treatment! (Good for one tour or rental per visit.)

Please note: Discounts cannot be used for Bike and Roll Special Events. Feel free to call or email us with any questions.

Quite the incentive to become a Transportation Alternatives member, if we do say so ourselves!

Bike and Roll NYC Teams Up with NYC Century Bike Tour


Bike and Roll NYC Teams Up With NYC Century Bike Tour
to Provide Bikes and Support to Participants – Just Show Up on Sept. 18th, Your Bike is Waiting for You!

DETAILS: Anyone planning on participating in the NYC Century on Sept. 18th has a convenient option – rent a bike from Bike and Roll NYC and a bike will be waiting for you at either of the five route’s two starting points. Whether you’re planning to ride the 15-, 35-, 55-, 75-, or 100-mile route through the streets of New York City, Bike and Roll NYC’s support is behind you.

In addition to the convenience of not having to get a bike to either Start (in Central Park or Prospect Park), every renter gets a bike fit to their height, a helmet, and mechanical support.

“The NYC Century supports Transportation Alternatives, which supports bike lanes in New York City,” said Chris Wogas, President of Bike and Roll NYC. “This is one of the best ways I know to show everyone that biking around New York City is a great activity. This tour has something for everyone – from families to the most hard-core cyclist. We’re proud to be a part of it.”

More than 5,000 cyclists expected to participate in the event, many from outside the city. Knowing that a well-tuned bike will be waiting for you at the start means travelers have one less thing to worry about. Bikes are simply returned to Bike and Roll NYC at the Start when riders are finished with the tour.

Bike and Roll NYC has built its reputation on the quality of its bikes and the dedication of its mechanics – renting from them for this event means peace of mind.

Several different bikes are available for the day:

Comfort Bike: $69; Performance Bike: $79; Road Bike: $89 (Transportation Alternatives members get $5 off)

Go to bikeandrollnyc.com or call 212-260-0400 for details on bikes and additional info on equipment for kids.

22nd Annual New York City Century Bike Tour – September 18, 2011

The nation’s only all-urban 100-mile bike tour. Be a part of it!

There are three great reasons to ride the NYC Century Bike Tour:

With five different routes, there’s a ride for everyone!

Choose between 15-, 35-, 55-, 75- and 100-mile route options, with fully stocked rest stops and safety marshals throughout the course. Convenient starting locations in Manhattan’s Central Park and Brooklyn’s Prospect Park make it easier to finish.

See New York City like you’ve never seen it before!

Every route on the NYC Century tours amazing views of all the sights. See the world’s greatest city from the world’s greatest vantage point, your bike saddle.

The tour links NYC’s historic bridges and rollicking parks to its unique neighborhoods and idyllic waterfronts.

Bike for Better Biking!

When you ride the NYC Century, you’re supporting Transportation Alternatives’ work for better biking in New York City. As you ride, you are the face of the New York City cyclist, showing the world that biking New York is a blast!

Participating in the Event

Two convenient starting locations: In Manhattan (Central Park) or Brooklyn (Prospect Park) mean an easier start to your day. Want to participate in the New York City Century but don’t have a bike or want the convenience of a custom, on-location rental? Rent your bike from Bike and Roll NYC. We’ll have your bike waiting for you at the starting point of your choice (Central Park or Prospect Park), pick it up at the end point, provide you with a helmet, and have mechanic support on hand, should you need it.


Comfort Bike: $69.00*

Performance Bike: $79.00*

Road Bike: $89.00*

* plus tax

Price includes bike pickup at starting location of your choice, drop-off at end point, helmet, and mechanic support, if needed. With a Bike and Roll Rental, all you need to do is pick your route and show up!

Reserve a bike now!

About the Routes

  • 15-Mile — Park to Park: Escorted by TA (Transportation Alternatives) Marshals, this route is meant for first-time riders and families. Riders travel around historic Washington Square Park, roll through the hip scene in SoHo, then proceed over the Brooklyn Bridge. The tour officially finishes in Prospect Park, where riders can collect their tee-shirts and water bottles. Additionally, the Prospect Park Zoo will be waiving admission to anyone with a NYC Century ride bib! Just be sure to bring a bike lock to secure your bike outside of the Zoo. Route begins at 8:00 am. Finish between 11:00 am and 2:00 pm. This route must start in Central Park.
  • 35-Mile — East River Loop: This route is ideal for riders looking for more than a Sunday stroll. The route travels through historic downtown Brooklyn, around the idyllic Prospect Park and continues through the artistic enclave of Williamsburg, all the way to Astoria Park in Queens. Route begins in Central Park at 7:30 am or in Prospect Park at 8:00 am. Finish between 11:00 am and 3:00 pm.
  • 55-Mile — The Waterfront: This route increases the mileage, but with New York’s relatively flat terrain, it is a manageable route for a rider looking to challenge themself. This route takes riders through waterfront views along the Brooklyn greenway, including the majestic Verrazano Bridge and the famous amusements at Coney Island. The route eventually connects with the 35-mile route to finish. Route begins in Central Park at 7:00 am or in Prospect Park at 7:30 am. Finish between 11:00 am and 4:00 pm.
  • 75-Mile — The Rockaways: This route is not for amateurs. Riders travel out to Far Rockaway, Queens and beautiful Fort Tilden Beach. The route takes riders through the serene, car-free Forest Park and up to Kissena Park. Route begins in Central Park at 6:30 am or in Prospect Park at 7:00 am. Finish between 12:00 and 4:00 pm.
  • 100-Mile – The NYC Century: Experienced Cyclists Only. Cyclists swing through eastern Queens before looping back west to Astoria Park along the 75-mile route. The route progresses into the Bronx. This part of the ride is the most challenging because the hills have been saved for the end. The route winds down through northern Manhattan and through historic Harlem neighborhoods. Route begins in Central Park at 6:00 am or in Prospect Park at 6:30 am. Finish between 12:00 and 6:00 pm.